Word of mouth is great until it's not. You can't control when referrals dry up, and you can't scale them when you want to grow. Ads don't replace referrals. They fill the gaps so you're not sitting around waiting for the phone to ring. Most of our clients still get plenty of word-of-mouth work. The difference is they also have a steady flow of new leads they can turn on and off whenever they need to.

Fair enough. A lot of agencies lock tradies into long contracts, send monthly reports full of vanity metrics, and disappear when things aren't working. We don't do contracts. You stay because the leads are coming in, not because you're stuck. You'll see exactly what we're spending, how many leads you're getting, and what those leads are costing you. If it's not working, we fix it or you walk. Simple as that.

Barely any. During setup, we'll need about 15 minutes of your time to understand your business and what kind of jobs you want. After that, we handle everything. You answer the phone when leads call. That's your only job. No logging into dashboards, no approving posts, no weekly meetings you don't need. We'll check in with you regularly, but we're not going to waste your time.

There are two costs: our management fee and your ad spend (which goes directly to Google or Meta, not us). We'll give you a clear recommendation on ad spend based on your area and trade. Most clients start seeing leads within the first week or two of ads going live. We don't promise overnight miracles, but we also don't make you wait months "building brand awareness" before anything happens. You'll know quickly whether it's working.

No. You don't need to learn Google Ads, Meta, analytics, or any of it. That's what you're paying us for. If you can answer a phone call and reply to a text, you have all the tech skills you need. We set everything up, run the campaigns, and handle the optimisation. You focus on quoting jobs and doing what you're good at.

We hear this one a lot. Usually it's because they set it up themselves (or let Google's "smart" campaigns burn through their budget), or they hired someone who runs ads for every industry and doesn't understand trades. We only work with trade and home service businesses. We know what keywords waste money, what landing pages convert, and what it takes to turn a click into a phone call. Your mate's bad experience is exactly why we exist.

Good problem to have, and it happens more often than you'd think. The beauty of paid ads is you can dial them up or down whenever you want. Booked out for the next three weeks? We pause or reduce your spend. Quiet patch coming up? We ramp it back up. You're in control of the volume. We're not going to flood you with leads you can't handle.

Because we track everything and we actually care about lead quality, not just lead volume. There's no point sending you 50 tyre-kickers who want a quote for a job that doesn't exist. We target people actively searching for your services in your area. If lead quality drops, we adjust targeting straight away. We'd rather send you 10 leads that turn into 5 jobs than 50 leads that waste your time.